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Monday, November 01, 2010

Iberia upgrades medium haul business class

Business Traveller reports that Iberia is installing new hard product on its Airbus A319s (and likely A320s) for its routes from Spain to Cairo, Tel Aviv, Malabo, Lagos and Moscow.   It is back to a classic long haul configuration of 2-2 with 50 inch seat pitch and 30 degree recline.   Comfortable enough to relax and stretch out, and get a nap on these flights which aren't quite long enough for a full overnight.

This adds another decent option for One World frequent flyers who may connect in Madrid or Barcelona to go onwards on Iberia, and marks Iberia lifting its game now that it has merged with BA, as soft product is also reportedly improved.   From the UK this could be a low cost option to Malabo and Lagos in business class.

With the upgrade of Iberia's long haul business class on its A340 fleet to fully lie flat seats, Iberia may no longer be justifying its unfortunate reputation as a second rate European carrier.  It has been lifting itself up to the standard of BA, which can only mean it can attract more transit traffic and more high yield traffic.   Now it's time to uplift premium short haul as well.


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